The Use of Humor in Your Medical Practice Marketing
Some medical practitioners are of the opinion that medicine is serious business and that humor...
Category: Medical Marketing
Researching Your Medical Practice Competition
Having a good understanding of your competition is important for any business owner, and that...
Common Doctor’s Misunderstandings About Search Engine Rankings
It's more important now than ever for medical practices and other healthcare organizations to be...
Should Your Practice Use Online Appointment Booking?
Anyone involved in running a medical practice is aware of the frustration which can result...
Healthcare SEO Tips for Your Practice’s Website
For many medical professionals, just hearing the words “search engine optimization,” or SEO, can be...
Finding the Cost to Acquire an Appointment
Sometimes known as the cost per acquisition (CPA), there are very few metrics with the...
HIPAA Compliance in the Digital Age
Medical marketing is increasingly entrenched in new technology. Most healthcare industry professionals are making use...
Patient Reviews: How ZocDoc®Can Benefit Your Practice
Physicians, for the most part, don’t want to be reviewed as if they are a...
Healthcare Marketing Tips to Help Promote Your Practice
Every business looks for an edge over the competition. The idea is to get more...
Website Analytics and Why They Matter
We’ve said before how making an aesthetically pleasing medical website is important. But what good...